Terry Marks
A selection of content from the entire Color Harmony library offers readers the most comprehensive reference book on the usage of color available today. Included is exclusive access to a downloadable application that allows users to choose layouts, logos, and package details featured in the book, experiment with colors, and print them for reference.
Contents
Introduction
The Color Wheel
How to Use Color
The Color Chart
The Process
Aspects of Color
Basic Color Schemes
What’s Your Color?
Special Effects of Color
What’s Next?
Moods and Color
Powerful
Romantic
Friendly
Welcoming
Elegant
Fresh
Traditional
Classic
Regal
Energetic
Professional
Graphic
Psychology of Color
CMYK Color Process
Color Conversion Chart
Swatches
About the Authors
Photographer Credits
Index
Introduction
The Color Wheel
How to Use Color
The Color Chart
The Process
Aspects of Color
Basic Color Schemes
What’s Your Color?
Special Effects of Color
What’s Next?
Moods and Color
Powerful
Romantic
Friendly
Welcoming
Elegant
Fresh
Traditional
Classic
Regal
Energetic
Professional
Graphic
Psychology of Color
CMYK Color Process
Color Conversion Chart
Swatches
About the Authors
Photographer Credits
Index